The Upgrade Program allows customers to trade in a pair of ENVE or non-ENVE carbon wheels and receive an upgrade credit toward any SES, M Series or G Series wheelset.
Running until December 31st, the Upgrade Program will give an upgrade credit of $1,000 for an ENVE wheelset trade-in, or $700 for non-ENVE wheels. As long as the wheelset is rideable, and carbon, then it qualifies for the upgrade credit. U.S. customers can go through their local ENVE dealer, or online at ENVE.com to choose their wheels and arrange for the upgrade credit.
EMBARGO: DO NOT DISTRIBUTE OR SHARE UNTIL AFTER 0800 MST ON 09/13/2018
ENVE Introduces Carbon Wheel Upgrade Program, Allows Riders to Trade-In Their Used ENVE or Other Brand Carbon Wheels and Trade-Up to the Latest M Series, G Series, and SES Wheels
September 13, 2018 – Ogden, Utah, USA – ENVE is pleased to introduce the ENVE Upgrade Program – a trade-in, trade-up program that allows anyone riding an ENVE or other brand carbon wheelset to trade it in, and upgrade to the latest ENVE M Series, G Series, or SES technologies. The upgrade program allows consumers to participate directly through ENVE’s website or through one of ENVE’s retail channel partners.
“In 2007 we shipped our first carbon wheelsets and effectively began pouring fuel on the carbon wheel wildfire by proving that carbon wheelsets could be everyday durable, light, and truly performance enhancing. Since then, everything has moved to carbon and just as in the days of alloy wheels, there are grades of quality in those products. Our message with the ENVE Upgrade Program is simply that not all carbon is created equal, and we want our people to have the best ride experience they can have on a bike. Since day one ENVE has been focused on building a no holds barred carbon rim; we don’t take shortcuts to cut cost, and we manufacture in the US because it allows us to make a better product. Our goal at ENVE is to simply produce the best. It is our hope that this upgrade program will give more riders access to the ride experience that ENVE ownership delivers,” stated Jake Pantone, VP Product and Consumer Experience.
According to ENVE, here’s how the program works. For current ENVE owners, ENVE will offer a $1000 trade-in credit that can be applied toward any new ENVE wheelset. For consumers riding a non-ENVE brand carbon wheelset, ENVE is offering riders a $700 credit to be applied toward the purchase of a new ENVE wheelset of choice.
“It is our hope that this upgrade program will give more cyclists access to the latest ENVE wheel technologies. Our SES wheel line is hands down the most stable and rewarding aero wheelset offering around. The G Series raises the bar for what a gravel wheelset should feel like, and the latest M Series wheelsets prevent the one thing that everybody hates more than anything when riding – flat tires. We simply believe that riders deserve ENVE,” commented ENVE Managing Director, Jeremy Venz.
The ENVE Upgrade Program will run for a limited time, in the US only, and will expire on December 31, 2018. All ENVE product purchased through the upgrade program is backed by ENVE’s Factory Warranty which includes incident protection that covers at no additional charge, any impact damage for as long as the product is in the original owner’s possession.
For more information visit: www.enve.com/lp/upgrade or contact ENVE Support.
About ENVE
Located in Ogden, Utah, ENVE Composites is a manufacturer of handmade carbon fiber bicycle rims and components. Partnering with the prominent frame builders of our time and the world’s best athletes, ENVE combines the best composite technologies with real world athlete feedback to provide our customers with the ultimate in performance, durability, and quality. ENVE designs and manufactures 100% of their rims in their Ogden, Utah, USA facility.
For further details, contact:
Jake Pantone – [email protected]
ENVE Composites, LLC
508 W. Stockman Way
Ogden, UT 84401 USA
