Team KATUSHA ALPECIN is happy to announce that FJORD SPORT MINERALS joins the team as a partner for the 2017 season. The Norwegian company develops and produces natural minerals for active people.
“Alexander Kristoff has been using one of their products, CRAMPFIX, since 2008. Last season more riders of the team tested it. Their feedback, as well as performance tests conducted by our medical staff, convinced us to start a closer relationship with the Norwegian company. Better and faster recovery after training and races and reduced risk of muscle cramps are important,”- explains José Azevedo, General Manager of KATUSHA ALPECIN.
“Our minerals, based on electrolytes harvested from fjords seawater, are very popular in Norway. Though we also have athletes all around the world using them, this new cooperation with KATUSHA ALPECIN gives us the opportunity to expand our business into more markets, ” – added Sondre Norland, founder of FJORD SPORT MINERALS.
“I think I was their very first customer of the CRAMPFIX product. It has helped me both in warm weather and in recovery phase. Many curious riders have asked me during the races what I was taking so regularly. Now they finally know,” – concluded Alexander Kristoff with a knowing smile.
KATUSHA ALPECIN will use all products in the FJORD MINERALS product range: Crampfix, Crampfix Superwarm, Lactate Control, and Blue Salmon.
